The Alynx branding process involves meeting > discussing brand strategy > creating a rough visual brand plan > sketching > designing > multiple revisions through discussion > and finally a refined brand that you and your employees can be proud of. A brand that will allow your company to be more effective in all of it's communications with potential buyers. A brand system that can be applied to each and every one of your marketing materials in a harmonious way.
Marketing campaigns can spread across multiple mediums, such as digital advertising, social media, billboards and print materials. Smaller, targeted marketing efforts have their place as well. Alynx is experienced in creating campaigns that stick in prospect's minds, helping deliver key messages at the right times, and in the right places. These campaigns bring brands to life through communicating the unique personalities of the brands they represent.
Website design is a multifaceted marketing medium, combining UX, visual branding, SEO, content marketing and more. Alynx 100%-custom websites are designed to take all of these factors into account while maintaining a strong website flow (sales funnel). Design for mobile and tablet is just as important in today's marketplace, and Alynx plans for these formats from the beginning of the mockup phase of the website design process.
Strong photography can have a big impact on prospects interested in your company's offering. Captivating and compelling photography starts with a strong concept and ends with skilled execution. A passion for clarity and photographic personality can help communicate the best aspects of your business.
Unique illustrations can be critical to helping prospects remember your company. Especially for startups. Illustration combined with branding is an effective way to both communicate ideas in an engaging way, and also define your company's look and feel. Illustrations can be light and playful, or more conservative and trustworthy, depending on the needs of your company.
Working with Alynx is a process involving discussion and multiple rounds of revision, until you are happy with the end result. Alynx believes that the best solutions take time, and talking about what is most effective, sharing information with one another, is the best way to uncover these solutions. When you work with Alynx you can expect candid advice, yet also responsiveness to what you feel is important in the marketing you require for your company.
Ready to get started? Contact Alynx now. →